3 Classes Rick Ross Taught Me About Results

The rap superstar shared phrases of knowledge from which all entrepreneurs could benefit.

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I sat at the end of a convention desk tucked within the New York Town office of French winemaker Luc Belaire, ready for Rick Ross to arrive. Most know Ross as the larger sized-than-lifetime, Maybach-admiring rap star. And no wonder. He’s been a towering existence in the hip-hop entire world for over a ten years, mentoring superstars like Meek Mill while releasing seminal documents like “Hustlin'” and collaborating with fellow luminaries which includes Drake and Jay-Z. But just like his 3rd studio album, Deeper Than Rap, implies, there is a large amount more to the guy than songs.

Ross is also a document label govt, New York Periods bestselling writer (Hurricanes), Wingstop and Checkers franchise owner and overseer of a broad actual estate portfolio. Plus, he has a line of attractiveness and styling products offered at Sally Magnificence Offer, with a complete rollout at Walgreens slated for 2020. And he’s been nearly synonymous with Belaire’s sparking rose for a long time, championing it in songs video clips and among his circle of peers.

When the elevator doorways at last opened, out arrived the Most important Boss, entourage in tow. For the next hour, over Champagne and aromatic cigars, we spoke about money, songs and more. Here are just a couple takeaways for you from my interview with Rick Ross.

Associated: 3 Startup Classes From Hip-Hop Entrepreneurs

one. Help save until finally you are confident what the ideal next shift is.

When Ross obtained his first document offer, he did one thing abnormal: nothing at all. He did not get jewelry, cars, clothes or anything else. Alternatively, he stored his thoughts on one thing bigger, saving his songs money until finally he knew what that major matter was.  

“Where I was from, having money, conversing about households and being an entrepreneur — that truly wasn’t the priority in Miami,” suggests Ross. “My thoughts could have been on one thing bigger. I just wasn’t confident, so when you’re not confident, the ideal matter to often do is just help save, just stack, and that is what I did. I didn’t get an automobile, I didn’t get anything.

As his protege Meek Mill famously said on the 2011 document “I’m a Boss”: “Scared money do not make no money.” But, to Ross, uncertain money won’t make you money either. So, ideal to continue to keep it stashed in advance of paying until finally you’ve found an expense you’re confident in. Which qualified prospects to takeaway variety two.

2. Get started wherever you are with what you know ideal.

Right after some watchful deliberation, Ross decided that actual estate was his ideal next expense. “Real estate was often my go-to matter,” he points out. “I’m one particular of them dudes rapid to say I’m not into what I can’t see. I’m one particular of those fellas that really like to sense it.

Ross in fact picked up on the electricity of actual estate from his mom. “Where she’s from, actual estate was a tiny more economical,” he suggests. “And she did a large amount of purchasing households next doorway, across the road. I viewed her do that for a extended time, so I said: Let’s acquire that to a further amount.” 

Alternatively of throwing away time choosing folks to assume for him, or going in an unfamiliar route, he started off with what was acquainted. “This is one thing that my team does perfectly,” he continues. “This is one thing that I viewed my mom undertaking and my sister undertaking, so that is what we are going to make investments in.” Which qualified prospects to a further vital takeaway.

3. Understanding what not to do is as vital as being aware of what to do.

This concept is similar to one particular Tim Ferriss shared at a non-public Shopify function I attended a number of a long time in the past. He endorses possessing a not-to-do record, which is a excellent way to lessen choice exhaustion, help save you time and continue to keep you centered on your strengths. 

Associated: Why T.I. States a Hustler Demands to Be Affected person

Much like Ferriss, Ross endorses that you know what you do not want to make investments in — whether or not you’re committing time, money, attention or anything else — just as much what would fascination you. In Ross’s scenario, no stocks or Bitcoins are in perform. His “high touch” investing desire retains him centered and protected from prospective distractions. 

“I’m rapid to say I’m not into what I can’t see,” he confirms. “All the fellas that’s profiting off that, congratulations. But me, I need to sense it. Does it have an handle? Can I pull up to it and contact it? That was often my blueprint.”


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